Adward Policy

• We want users to trust that information about them will be respected and handled with appropriate care.

      As such, our advertising partners should not misuse this information, nor collect it for unclear purposes

      or without appropriate security measures.

• We don't want users to feel misled by ads that we deliver, so we strive to be clear and honest, and provide

       the information that users need to make informed decisions. We don’t allow ads or destinations that intend

        to deceive users by excluding relevant information or giving misleading information about products, services, or businesses.

• Ads should respect user preferences and comply with legal regulations, so we don’t allow certain kinds of adult content in ads and destinations. Some kinds of adult-oriented ads and destinations are allowed if they comply with the policies below and don’t target minors, but they will only show in limited scenarios based on user search queries, user age, and local laws where the ad is being served.

• We support responsible political advertising and expect all political ads and destinations to comply with local campaign and election laws for any areas they target. This policy includes legally mandated election “silence periods.”

• You’re always responsible for ensuring that you comply with all applicable laws and regulations, in addition to advertising policies, for all of the locations where your ads are showing.

• We want to deliver ads that are engaging for users without being annoying or difficult to interact with, so we've developed editorial requirements to help keep your ads appealing to users. We've also specified technical requirements to help users and advertisers get the most out of the variety of ad formats we offer.

• In order to help you provide a quality user experience and deliver attractive, professional-looking ads, we only allow ads that comply with specific requirements for each ad format. Review the requirements for all ad formats that you're using.